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Built between 1376 and 1382 by Benci de Cione and Simone di Francesco Talenti, the Loggia dei Lanzi was created to provide a covering for the swearing-in of the members of the Signoria, the rulers of Florence.
In the 16th Century, the Medici had a private balcony constructed on top, making it clear to the city of Florence who was really in charge.